by marketingblogdr | Jan 12, 2018 | 2018, blog roll
…but this ad is personal. You’re the only person to see it. It will make the product familiar to only you. Nobody else will have heard about the product or know how much it costs or what its benefits are. It won’t say much about you because its...
by marketingblogdr | Nov 21, 2017 | 2017, blog roll
Dear Millennials, You’ve been bamboozled! Hoodwinked!! Flimflammed!!! The largest Generation postulated is victim to the largest con job ever perpetuated. You were told that you were Unique, Special and Different. But rebellious, outspoken, liberal and social...
by marketingblogdr | Nov 20, 2017 | 2017, blog roll
Back in June, security firm Check Point discovered that 41 apps available from Google’s Play store contained an illegitimate ad clicking function. They were downloaded as many as 36 million times. Dr. Fou, an MIT PHD and Cybersecurity and Ad Fraud Researcher...