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 Who is the Marketing Blog Dr.?

Shortly after obtaining his PhD (and watching the final episode of his favorite tv series, Mad Men) he opts to do a residency at a small but very successful ad agency; Group X.

At GX he takes part in empirical consumer research on a new cutting edge children’s nite light dubbed “horizon glow” which stores the suns natural light and converts it into soft amber hues that engulf the child’s room in a cloud of color. Something goes terribly wrong and the young professor bares the brunt of an unfortunate accident due to a faulty batch of solar cells that spark a chemical explosion. He is left horribly disfigured … And a marketing genius who teeters on the verge of brilliant insights and utter madness.

The MBD hopes that this blog will act as an aid in demystifying the acute buildup of confusion in the field of marketing.

He is hopeful that the instantaneous transformation of society with technology does not do as much harm as it does good.

Legally, he cannot prescribe medication…

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