by marketingblogdr | May 31, 2018 | 2018, blog roll
“We live in an age of rage, and companies are now compelled to engage and apologize,” said Harlan Loeb, global chair of crisis at Edelman, which advises Wells Fargo on corporate reputation. And when they use TV to tell the country they made a mistake and want...
by marketingblogdr | May 29, 2018 | 2018, blog roll
NOT! Facebook and YouTube are like MVPDs in that they are not creators of content but distributors of it. The only difference is that instead of charging a fee, they embed a tracking beacon in your brain. Well, not exactly.. but they do harvest your behaviors and...
by marketingblogdr | Apr 27, 2018 | Friday Content
by marketingblogdr | Apr 24, 2018 | 2018, blog roll
Are you sustaining great marketing campaigns and driving growth long term? Are you driving and texting? Don’t. Are you crushing it !?!? Is your media supply chain transparent or totally opaque? For heaven’s sake! Are you MRC 3rd party verified and TAG...
by marketingblogdr | Apr 20, 2018 | Friday Content