by marketingblogdr | Mar 10, 2017 | Friday Content
by marketingblogdr | Mar 9, 2017 | 2017, blog roll
Buried in the labyrinth of the Facebook lexicon is a switch you can throw that says “enable interest based ads”. Those type of ads are customized based on predictions about your interests… interests gleaned from your online activity such as...
by marketingblogdr | Mar 7, 2017 | 2017, blog roll
For those unfamiliar with the term ‘Canary in the Coal Mine’, the legend goes like this: In the early days of mining, when it was a really dangerous job, miners would bring a caged Canary into the shaft with them. Being that Canaries are especially...
by marketingblogdr | Feb 24, 2017 | 2017, blog roll
In the fall of 2007 a daylong debate was held at the Creative Artists Agency building on the Avenue of the Stars in LA. If featured many prominent figures from both the traditional and tech side of each business. The meeting was supposed to be a discussion of...
by marketingblogdr | Feb 22, 2017 | 2017, blog roll
These days you really gotta work at managing your non-working media. If you plan on squeezing your non-productive spend be sure that it doesn’t render your working media useless or worse, make it work negatively. The money spent on exposing brands to...
