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The 2016 Digiday Agency Summit will be packed with lemmings, er, I mean learnings.

Complete with:

-yoga

-dinner with strangers

-afterhours hang out

-speed dating with buy side executives

-high impact networking

-thoughts on the hottest buzzwords in advertising today

-asking a millennial what it’s really like to work in the agency business

…. All for just 5818 British Pounds (which is too bad because I can’t afford that).

 Why no “after hours yoga with strangers” I’d like to know !!?

Anyway, “Faster, Cheaper, Better” is the theme of this years’ Summit. I always thought that really though, you can Always Only pick 2 out of the 3:

Fast and Cheap = subpar inventory.

Cheap and Good = a laborious knock down drag out negotiation.

Fast and Good = pay through the nose.

Media Inventory is more like, “Crappy, Time Consuming or Expensive”.

But hey, if they can innovate.. more power to ’em.