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next Gen Lead Gen

  Whether lead generation is measured during waking or sleeping moments, it should be the core goal of your marketing campaign… along with Email. But don’t launch it before lunch time, and take time to power nap prior to partnering with the right provider. In...

Essential Marketing Success: Email

  WAKE UP Moron !!! EMAIL is the best marketing channel ever created. You can get email anywhere.. especially on MOBILE, right?! Email is engaging! People are moved emotionally by it and it’s cheap as anything! Every CMO is investing heavily in it and you should...

We Love Bands, Not Brands

  In the fight for truth and justice and obliterating marketing falsehoods, the MBD must refute some of the inaccuracies set forth, this time by a Global Creative Chairman, regarding ‘Love’ as it relates to Brands. We love our friends and our...

The Future is NOT Now

  Artificial intelligence and Virtual Reality may seem light-years in the future, but pain in the necks that feel a need to immediately attach themselves to every new tech trend and innovation so that they can yap about how hip they are and poison every corner of...

If It’s Free, It’s for Me

  EXTRA, EXTRA, Read All About It. TV is FREE !!!! Here at our Data Science and Multi-dimensional Quantum Meta Research and Media Physics Lab, we’ve applied a multi-stage stratified area probability sample of North American MBD Site usage and determined that...

Me and my Paisano get a slice..

  Another strong TV upfront…. a nearly 6% increase over ly for a total haul of $19.73 Billion. If you recall, last year  the digital lap dogs opined that the tick in 2016-17 Upfront sales were more or less an anomaly; a slap on the digital fanny because of their...