by marketingblogdr | Aug 17, 2017 | 2017, blog roll
In the fight for truth and justice and obliterating marketing falsehoods, the MBD must refute some of the inaccuracies set forth, this time by a Global Creative Chairman, regarding ‘Love’ as it relates to Brands. We love our friends and our...
by marketingblogdr | Aug 8, 2017 | 2017, blog roll
Artificial intelligence and Virtual Reality may seem light-years in the future, but pain in the necks that feel a need to immediately attach themselves to every new tech trend and innovation so that they can yap about how hip they are and poison every corner of...
by marketingblogdr | Aug 3, 2017 | 2017, blog roll
EXTRA, EXTRA, Read All About It. TV is FREE !!!! Here at our Data Science and Multi-dimensional Quantum Meta Research and Media Physics Lab, we’ve applied a multi-stage stratified area probability sample of North American MBD Site usage and determined that...
by marketingblogdr | Jul 27, 2017 | 2017, blog roll
Another strong TV upfront…. a nearly 6% increase over ly for a total haul of $19.73 Billion. If you recall, last year the digital lap dogs opined that the tick in 2016-17 Upfront sales were more or less an anomaly; a slap on the digital fanny because of their...
by marketingblogdr | Jul 24, 2017 | 2017, blog roll
Dude, coolness is a trait few possess. There are far more dorks in the world than there are cool people and even more average Joe’s. Those who exude a self-confidence without being egotistical pricks, that are set apart because of their magnetism and who have a...
by marketingblogdr | Jul 19, 2017 | 2017, blog roll
Online IMPs are worth less, because online, a consumers time is worth more. YouTube publishers gets paid 10x less than TV publishers. More choice, less attention. As the media landscape has fragmented, our ability to focus waxes and wanes….but mostly wanes....
