Select Page

Conspiracy Theory

  Mark Vader and His Heavily Armed Alien Drone Robot War Machines from the Future Threaten to Melt the Brains of all Verto Employees! Earlier in the week it was announced that Verto Analytics found Facebook usage to be in FREEFALL, with users in the United States...

Welcome to Today

  Snap out of it !! The world is changing fast and there’s no time for you to take it as it comes this week! Organize your world! Innovate! Gen Z is on the rise as is AI. Health care is changing and becoming more affordable and accessible. We now communicate at...

Gobble Gobble

Look out Turkey, because we’re comin’ for you! It’s definitely not a good time of year to be a certain type of flightless bird, but IS if you are a certain type of flightless mammal; one that walks on 2 legs and has a penchant for stuffing smothered...

Victims of Strategy

  Dear Millennials, You’ve been bamboozled! Hoodwinked!! Flimflammed!!! The largest Generation postulated is victim to the largest con job ever perpetuated. You were told that you were Unique, Special and Different. But rebellious, outspoken, liberal and social...

Steady CPM’s

  Back in June, security firm Check Point discovered that 41 apps available from Google’s Play store contained an illegitimate ad clicking function. They were downloaded as many as 36 million times. Dr. Fou, an MIT PHD and Cybersecurity and Ad Fraud Researcher...

Kool-Aid Brigade

  Let’s face it – we all drank the Kool-Aid… some more than others. It was an enticing elixir. If nothing else it was a proxy for progressiveness. It was Digital Media Mania. There are many less rules and truths in marketing as there are probabilities...

About Us

  Watch out for the words “relevant”, “effective” and “valuable” (TV advertising has been ALL of those things forever). These are words suddenly in vogue and are being tossed around quite liberally; sprinkled into almost every “About Us” section of any AdTech...

Privacy Notice

  We collect personal information to help decide if you are eligible for our products or services. How we use it is up to us depends on what products and services you have or pay us for want from us. We could give 2 shits take important steps to protect your...

Hackers – Lots of ’em

  The “White Hats Wanted” TV campaign for the US Army aimed at recruiting talented hackers to help fight cyber crime was very cool. The code that a ghost writer was typing on the computer was an actual message created by Army Cyber Command personnel which spoke...

Supernova

  Mass media works really well. Micro media works mensa mensa. Why? Quite simply because the value to an advertiser decreases as the channel to viewer relationship gets closer to 1 to 1. allow me to explain. Advertising on mass media is an activity that is just...