by marketingblogdr | Oct 5, 2022 | 2022, blog roll
I’d like to propose an explanation for the ‘Digi’mania’ which the advertising community had to suffer through starting in the mid 2000’s and ending only a few years ago. It’s such a brilliant theory that I think I’ll write a book about it… so stay tuned....
by marketingblogdr | Sep 30, 2022 | 2022, blog roll
For some insight into how marketing can make people worship soap, click here. Or keep reading for a similar phenomenon using a toy Raygun for example. Fabtintoys.com, a website dedicated to vintage toys, defines the “Raygun” as a science fiction directed energy weapon...
by marketingblogdr | Sep 21, 2022 | 2022, blog roll
We are entombed in a casket of content; certain media now more like a Doomsday Distraction device. Anybody can now seek out information that reinforces their own world view. That could leave a lot on the table as far as discovering that there might be someone’s...
by marketingblogdr | Sep 14, 2022 | 2022, blog roll
Want a messaging application? Buy a company called Beluga and call it Facebook Messenger. Jealous of Instagram? Buy it. Can’t think of the disappearing-posts feature yourself? Copy Snapchat and call it ‘Stories’. Want a VPN that specializes in mobile analytics...
by marketingblogdr | Sep 8, 2022 | 2022, blog roll
I’ve had my fair share of poking fun at the internet and its violation of the advertising / brain barrier… Starting in 2017 with “Enable Stalking” where Mark Zuckerberg hypothetically listened in a van across the street from your bugged home. Then taking note...
by marketingblogdr | Sep 1, 2022 | 2022, blog roll
This time of year I love turning the page to fall and all it has to offer (namely football). It all starts with September which is noteworthy for its customs, traditions, and connection to the past. September is a period of great transition. The leaves drop from the...
by marketingblogdr | Aug 25, 2022 | 2022
You might hear these words in commercials or marketing material these days: “Fuel”. “Inspire”. “Ignite”. It’s the Copy de jure. Here are some real examples: Undisclosed Auto 1 – Unconventional by design “inspires” a senses of adventure with awe...
by marketingblogdr | Aug 4, 2022 | 2022, blog roll
Online IMPs are worth less, because online, a consumers time is worth more. YouTube publishers gets paid 10x less than TV publishers. More choice, less attention. As the media landscape has fragmented, our ability to focus waxes and wanes….but mostly wanes....
by marketingblogdr | Jun 30, 2022 | 2022, blog roll
At the tender age of 245, she’s starting to go a little Batty. But nonetheless living in America has still got it’s benefits. Let’s celebrate and be as social as possible in three Dimensional Space. Put down the iPhone. Have a few cold ones. Cuddle...
by marketingblogdr | Jun 17, 2022 | 2022, blog roll
“Life, although it may only be an accumulation of anguish, is dear to me, and I will defend it”. No it’s not what Google’s LaMDA said just the other day… those are the anguished words of Frankenstein defending his right to exist. A Google engineer...
